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Email Marketing Intern, Summer 2018

BACKGROUND:

In 1998 we started our first website, PromGirl.com, with a simple premise: people should have access to the top special occasion dresses and they should be able to shop for them online.

Fast forward to 2018 and Occasion Brands has become the leading special occasion retailer online with three brands - PromGirl, SimplyDresses, and Kleinfeld Bridal Party. We are continuously growing and have plans to introduce new special occasion stores online under the Occasion Brands umbrella. We have also brought the PromGirl experience offline with the opening of our pop-up store this past January.

 

DESCRIPTION:

The Occasion Brands Email Marketing Team is seeking an intern for the Summer 2018 semester. This is the perfect opportunity for a hands on person to learn the ins, outs and everything in between in the world of fashion and technology. As a member of our nimble team you will have an immediate impact on our business and see your ideas comes to life and your contributions put to immediate use. If you are an independent, creative problem solver and like to laugh, Occasion Brands is the place for you.

 

MAIN RESPONSIBILITIES:

  • Set-up email marketing campaigns for PromGirl and Simply Dresses using our ESP (Ongage)
  • Upload approved campaign images from Asana (project management software) to internal FTP
  • Edit HTML in existing templates - replacing images, links and text
  • QA Email campaigns for visual rendering, links and tracking.
  • Rendering across multiple ISPs, Web Browsers and Email Clients
  • Schedule campaigns in ESP for deployment after approved by Email Marketing Director
  • Other email/marketing related tasks as needed

 

DESIRED SKILLS/QUALIFICATIONS:

  • Strong communication skills that are consistent and clear!
  • Enthusiastic and excited to work with a team!
  • Comfortable with websites and Internet usage
  • Savvy with excel and Microsoft word
  • Interest in digital marketing (emphasis on email marketing)
  • Ability to multi-task and manage multiple projects

 

INTERNSHIP DETAILS:

TERM:                       June - August 2018 (start and end dates are flexible)
SCHEDULE:             Flexible (typical internships are 15-18 hours/week)
COMPENSATION:    College credit with a small travel stipend

 

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